On September 17, 2022, the Gaming Industry Association in Malta (iGEN) executed its third environmental cleanup of the year at Ghajn Tuffieha. The event was organized as part of the global World Cleanup Day 2022, which engages millions of volunteers across 191 countries.
Partners and Logistics
The association collaborated with KFS (Koalizzjoni għal Futur Sostenibbli) to coordinate the effort, aiming to exceed the attendance records of previous Earth Day and World Oceans Day events. A total of 85 volunteers participated, representing eleven iGEN member companies including Videoslots, Games Global, Betsson, Raketech, Aspire Global, Trustly, Entain, Glitnor, Suprnation, and GamingMalta. Everymatrix joined via the event page, while KPMG contributed approximately 40 staff members.Local authorities provided essential infrastructure for the operation. Mgarr Council Executive Secretary Paul Cyprian Dalli allocated a section of the Riviera parking lot as a base camp and arranged transport. The Emergency Fire Rescue Unit (EFRU) supplied ten volunteers, a fire engine, and an ambulance.
Additionally, rangers from Ambjent Malta, led by Gordon Portelli, were present to document the activity and weigh the collected waste for national statistics.