PrizePicks has entered a new partnership agreement with the Atlanta Hawks and State Farm Arena. The sports betting platform will operate as a Proud Partner, with branding integrated into arena displays, broadcast feeds, and digital channels.
Partnership Scope and Integration
The arrangement positions PrizePicks within the franchise’s official sponsorship tier. Brand visibility will extend across physical signage inside the venue, televised game coverage, and online media properties. This integration aligns the platform with the team’s existing commercial partnerships.The announcement was made in the United States market. PrizePicks continues to expand its presence in professional sports marketing, following similar visibility agreements secured with other major league franchises.