Swedish state operator Svenska Spel announced record financial results for the second quarter of 2026, marking the best performance since the regulated market opened in 2019. The company reported a 7% increase in net gaming revenue, reaching €175 million.
Operating profit grew by 13% to €55 million, resulting in an operating margin of 31%. The betting and casino segments were the primary growth drivers, with revenue rising 11% to €49 million. Sports betting income jumped 135% year-over-year in June.
The company noted that World Cup wagering volume exceeded internal forecasts through July 6.
Player Growth and Market Analysis
User engagement metrics showed significant expansion, with active players increasing by 36% and new registrations rising over 340%. Digital channels now generate 67% of total revenue, while mobile devices account for 58% of income. The Luck lottery segment also grew 7% to €120 million, supported by Eurojackpot and Lotto.
Svenska Spel estimates market cannibalization at 84%, reaching 92–96% for sports betting. The annual volume of the illegal market is assessed at €321–652 million.